%20(1).png)
Focused support.
Specific objectives.
Not every destination needs ongoing representation.
NGR Project Services provide focused, senior-level support for North American destinations looking to activate a specific opportunity across EMEA.
From trade shows and sales missions to hosted buyer programs, FAM trips and industry campaigns, each project is built around a clear objective and delivered as a standalone piece of work.
PROJECT SERVICES
FLEXIBLE, PROJECT-BASED SUPPORT
The right support for your next opportunity.
From one-off activities to coordinated programs across multiple markets, NGR helps destinations connect with the right buyers, partners and industry contacts.
Our Project Services are shaped around your objectives, giving you access to focused expertise and practical delivery support without the need for an ongoing Representation agreement.
Projects can also complement an existing NGR Representation partnership where additional activity or specialist support is needed.
WHY NGR
Built around your objective
Every project starts with the destination, the market and the outcome you are trying to achieve.
NGR can provide focused support for a single activity or build a wider project around multiple touchpoints across EMEA.
Project Services can be delivered independently or alongside an ongoing Representation partnership.
01
Trade Show Preparation
Pre-show support designed to help destinations make better use of industry events.
This can include exhibitor profile setup, buyer research, proactive outreach, appointment management, meeting schedules and destination messaging.
02
Trade Show Representation
Onsite representation at selected industry events, including buyer appointments, destination messaging, diary management and post-show follow-up.
NGR can act as an extension of your destination team when internal resource or travel is limited.
03
FAM Trip Management
End-to-end planning and delivery of destination FAM trips, including buyer identification, recruitment, communications, travel coordination, itinerary support and follow-up.
Buyer selection is based on relevance and genuine business potential, not simply volume.
04
Hosted Buyer Program Management
Recruitment, qualification and management of hosted buyer groups for destination-led programs and events.
NGR can support buyer sourcing, communications, travel coordination, participant management and overall program delivery.
The focus is always on bringing the right buyers into the program.
05
Sales, Missions and Roadshows
Targeted EMEA market activity designed to bring your destination directly to relevant buyers.
NGR can plan and manage buyer meetings, receptions, dinners, presentations and multi-city roadshows, including recruitment, event coordination and follow-up.
06
Trade Marketing and Industry Communications
Focused support for destination messages and campaigns across the business events industry.
Activity can include trade media outreach, buyer communications, association channels, industry content and targeted promotion to relevant audiences.
Flexible support when you need it
Defined scope
Support built around a specific objective or opportunity.
Senior-level delivery
Direct involvement from NGR throughout the project.
EMEA market knowledge
Activity shaped around the realities of individual markets.
Connected approach
Where relevant, projects can draw on NGR’s wider Community and Events ecosystem.
Project Services are scoped and priced individually based on the objective, markets involved and level of support required.
BUILT AROUND YOUR OBJECTIVE
A focused approach, shaped around you.
Every destination has different priorities, markets and opportunities. That's why our Project Services are tailored to the activity you want to deliver and the outcomes you want to achieve.
Whether you are preparing for a single trade show, planning a multi-city roadshow or developing a hosted buyer program, we work with you to define the scope, coordinate the activity and deliver support that fits your objectives.
Standalone project or wider partnership
Project Services can be commissioned independently or used alongside NGR's Representation services where a destination needs additional support for a specific initiative.
WORKING WITH NGR
From objective to opportunity.
Every project starts with understanding your goals. We work closely with you to shape the right approach, coordinate the details and deliver focused support that brings your objectives to life.
START WITH A CONVERSATION
Tell us about your destination, target markets and the opportunity you want to pursue.
01
DEFINE THE PROJECT
We'll discuss your objectives, the support required and the most appropriate scope of activity.
02
DELIVER WITH PURPOSE
We coordinate the agreed activity, bringing together the planning, industry relationships and practical support needed to move your project forward.
03
